Respoibilities

-To initiate and implement channel marketing campaign and program to support sales to achieve the target.

-Drive on strategic planning and implementation of Public Relatio (PR) and Corporate Communicatio related initiatives and events;

-Build and protest the Bank’s reputation and communicate the Bank’s key messages by proactively utilizing tools such as press release, media interviews, byline articles, etc;

-Strengthen media relatio through divee outreach programmes in Hebei and Henan;

-Respoible for marketing communication for all channels, cross-channel campaig, platform setup and maintenance in Hebei and He Nan Province;

-Content management for internal communication with Group communication team; Issue/Crisis PR management.

-Budget initiative and management;

-渠道产品市场活动项目的策划、执行、评估。

-负责澳洲联邦银行在中国企业传播方面的战略性计划及项目实施；

-建立澳洲联邦银行在河北及河南的品牌认知度及美誉度，主要通过当地的广告投放、新闻稿、媒体专访及软文等形式传达企业的关键信息；

-加强澳洲联邦银行在中国的媒体关系，尤其是澳洲联邦村镇银行所覆盖的河南及河北地区；

-负责河北、河南地区的市场宣传、重大活动执行、品牌建设等；

-负责所有与集团企业传播相关的内部沟通事宜和危机公关管理；

-预算控制与管理；

Required Skills & Experience

-5 - 6 yea or above corporate communication and marketing related experience in foreign banking industry preferred, but open for other leading foreign industries;

-Proficient at verbal and written in English and Mandarin; Good tralation skills;

-Strong communication and coordination skill-sets, with the ability to prioritise, negotiate, and organise across different functio and departments / branches;

-Smart, proactive, self- motivated, and well-organised, willing to take extra miles and think before act, good at social and networking.

-With knowledge of channel marketing and product marketing

-Data analysis skills is required to support marketing program tracking.

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-5-6年以上的企业传播及市场营销相关工作经验，有外资银行及外资企业的工作经验为首选；

-具有一定的数据分析能力，能为市场、产品渠道推广项目做数据跟进及洞悉

-具备一定的产品、渠道市场推广的知识及经验

-好的沟通和协调能力，具有跨部门/分行的优先事项处理，沟通洽谈，以及活动组织的能力；

-积极良进取、自我激励，以及组织安排能力，愿意提前准备事宜以及在行动之前深思熟虑，善于社交和沟通交流。

-良好的英语表达及书写能力和流利的普通话