职位描述:
Reporting to the Engagement Manager, the Branding Associate will provide analysis, solutio, and general marketing iights that will help our clients to successfully promote their products and services. In this role, you will be part of a growing team of professional brand coultants who develop and implement strategies for multinational companies, and your work can help to influence the different stages of the marketing spectrum.
Respoibilities
1.Conducting China market research: monitoring market trends, identifying competito, and analyzing the behavio of the target audience
2.Provide iights into the opportunities and threats within the market and industries of our clients
3.Conduct research into the trends and challenges of the Chinese digital landscape, specifically with regards to WeChat and Weibo
4.Together with the project management teams, coordinate brand audits for our clients in order for us to develop the correct and relevant brand strategies, namely:
1)Conduct research on secondary / existing information
2)Conduct interviews with respondents
5.Provide support in conducting client workshops to help in developing a brand strategy
6.Support in coolidating and putting together research reports that will provide iights, observatio, and agency recommendatio to clients regarding how they can address challenges in the market
Requirements
You should:
Preferably but not limited to Bachelor of Science in Marketing, Advteiting, Media communication etc.,
Have good analytical skills and have an interest in analyzing data, trends and information
Be a good listener, able to respond to results and research
Be a good communicator with excellent written Chinese
Excellent English ability with ability to organize reports and daily work in a mixed language environment
Be able to work well with a wide range of people
Be able to manage different projects at the same time
Be organized and methodical
Be able to work well under pressure