职位描述:
Brand Story
SKYES是近期兴起于墨西哥的时尚眼镜品牌,由墨西哥Intertraffic集团投资创立于2015年。创立SKYES的最初想法源自于西班牙设计师Luis Benavides 和Intertraffic 集团青年股东Michel De La Paz 对于时尚和生活的热爱。SKYES这种对生活的热情可以很容易从SKYES的品牌标语“SKYES THE LIMIT”中读出来:Sky is the limit, 生活就像天空,它没有界限。你可以高调,可以不羁,可以脑洞全开啤酒炸鸡和小伙伴们走天涯,活出彩,活出界。。。
SKYES在墨西哥共推出了三个系列,ICE, Café Racer(赛手) 和ROMA (罗马) ,2016年将在中国同步相同系列产品。
时尚太阳眼镜品牌文案
1.中文,新闻,传媒,市场营销专业,爱文字爱生活, 你的文字总能让身边小伙伴们产生共鸣,被赞被转被引用。具有较强的写作功底及文字驾驭能力,思维敏捷,开阔,逻辑性强,有创意;
2. 热爱一切时尚元素,热爱互动广告。对生活积极热情,大胆爱冒险。了解8090后的生活方式和购买习惯,你是手机控,IPAD控,总能在第一时间熟知互联网上流行的事物和话题并有自己的独到见解,策略眼光高人一 等,至于沟通、执行,对你来说只是基本功而已;
3.熟悉社会化媒体的特点和规律,擅长创意文案,有撰写社交媒体文案的相关工作经验;
4.熟悉网络文化,熟练运用网络用语,具有投入到网络新媒体领域的激情和兴趣;
5.喜欢网购,互联网嗅觉一流,啤酒炸鸡星星迷, 对新事物有着超级第6感,idea总能惊呆小伙伴 ;
6. 强大的学习能力,具备团队合作精神;
7.在简历中提供尽可能多的个人作品或有效链接。
工作内容
1.以公司品牌需文化为核心,各阶段营销目标为导向撰写编辑SKYES太阳眼镜官网内容,新闻源以及各社交媒体论坛贴吧互动网站博客等的相关文字;
2.与策划人员进行项目具体策略探讨,并进行撰文的相关创意。
Skills required
1. Majored in Chinese, news, media, marketing. Love writing love life, your character always makes resonate among your friends, was praised by turn is referenced. Good at playing with words, quick thinking, visionary, Logical, creative;
2. Love fashion, love interactive advertising. Enthusiasm for life, bold and adventurous. Familiar with 80s and 90s lifestyle and buying habits. You are mobile and ipad enthusiast, always know f the fit-time-popular-things and topics on internet, and have your own unique iights, undetanding and opinio. Communication and execution skills are just piece of cake for you;
3. Familiar with the characteristics and rules of social media, specializes in innovative writing, have working experience writing copy of Social Media;
4. familiar with the network culture, skilled use of popular internet-language. Be passionate in working in new media industry;
5. Powerful learning ability, with team spirit;
6. Attach your historical blogs and words with your resume.
Job Description
1. Write relevant company profile according to the brand culture and image, write and edit all the information base on marketing goals in each stage, for our official website, wechat, weibo, baidu etc…;
2. Discuss stage strategy with hehis manager, analyze the result of each activity, the offer ideas according to the experience and latest internet information.