Nespresso – Ultimate Coffee Experience

Created in 1986, Nespresso pioneered the portioned coffee segment and has been continuously innovating to deliver the highest quality coffee experiences to coume worldwide. Since this beginning, the company has traformed coffee culture and become the reference for portioned coffee worldwide. With a focus on both direct-to-coumer and business-to-business sales, Nespresso is strongly positioned in the most dynamic and

fastest growing segment of the global coffee market. The strength of the brand, the quality of our coffees and our unique service offering provide us with exciting growth opportunities to further engage coffee love who demand authentic quality and moments of pleasure.

As an autonomous globally managed business of the Nestlé Group, Nespresso continues to define and shape the industry through cotant innovation, renewal and engagement.

To learn more about Nespresso, please visit http:www.nespresso.com/cen

e-Commerce Executive

Reporting to the e-Commerce Manager, the incumbent will manage the day-to-day operatio of Nespresso’s digital Boutique including but not limited to platforms such as official website, mobile site and mobile APP. The incumbent is respoible to eure the availability of product contents and features according to local campaig and global product launch, facilitating platforms enhancements and developments with our headquarte, to convert visito into custome as well as devising business pla in order to provide the best-in-class digital user experience and achieve business targets. The incumbent will also contribute to support any developments on new e-Commerce initiatives for Nespresso, the brand that commits to deliver the ultimate coffee experience.

Job Respoibilities:

Own the Day-to-day running of digital boutiques:

?Assist e-Commerce Manager to design and execute the yearly plan in cooperation with local and HQ eBusiness teams including campaig integration, new features implementation and platform roll-out

?Define, Plan & Activate e-merchandising activities through cross-sell, up-sell & eCRM possible strategies, including enough time for set-up, test and final publishing

?Cooperate with webmaster and headquarter technical teams to eure the latest content (copy and visuals) & products availability according to global and local campaig

?Cooperate with digital marketing acquisition to eure brand coistency of all digital boutiques, offering a seamless experience and optimized purchasing path from call-to-actio to landing pages (including search optimization - SEO)

?Communicate with internal stakeholde to optimize manual validation process

?To escalate any major issue affecting conveion rate, new member’s activation or volume of online sales to relevant stakeholde

?Support all other departments to implement their projects that have an online dimeion

?Run Market Acceptance Tests (both front-end and back-end) in coordination with local IS stakeholde for all digital boutiques as per OP plan

Develop Digital Channels performance:

?Monitor digital KPIs with a strong focus on Customer Journey & Behaviou.

?Monitor Customer feedback on all digital boutiques from all available sources

?Build Iights on Online Customer Journey and turn them into actio from merchandising optimisatio to maximize channel performance through test & learn activities up to HQ roadmap evolution

?Optimize digital channels backend performance with relevant stakeholde

?To monitor external, site centric and CRC indicato to report and coolidate digital KPIs (sales, search engine ranking, conveion funnel, average basket, customer’s complaints, channel share…)

Concur to the overall eBusiness objective of providing best-in-class digital customer experience:

?Design and manage the yearly plan in cooperation with local and HQ eBusiness teams including campaig integration, new features implementation and platform roll-out

?Participate in the roll-out of new peonalized user experience in cooperation with CRM and eBusiness team.

?Share best practise, monitor local competitive solutio and participate in the definition of tomorrow’s next generatio of eCommerce solutio

Job Requirements:

?Bachelor degree holder in Business Management or related disciplines

?2 yea’ experience in eCommerce platforms operatio management (including websites & mobile APP)

?Experience in Website running (Content Management, Merchandising, A/B testing & peonalization, analytics)

?Experienced in SEO optimization and undetanding of online acquisition activities and their impact on eCommerce sites are of definite advantage

?Knowledge of Omni-channel business management would be a plus

?Knowledge in HTML, experience across multiple CMS. Knowledge of CSS, Javascript would be a plus

?Possess e-Commerce business acumen, seitive to local e-Commerce trends

?Good analytical skills performing sales figures analysis

?Detailed minded, flawless execution ability, respoible with excellent organization and coordination skills

?Quick learner, good interpeonal & communication skills to deal with different stakeholde including local and headquarte

?Ability to work in a multi-cultural environment

?Fluency in written and spoken Chinese and English