Company Introduction:

Labbrand is the leading China based brand coultancy working with international brands to succeed in China and to guide them in their development abroad. Labbrand believes in the power of Brand Innovatio.

Labbrand offe a full range of services from market & coumer research, brand strategy, naming and visual identity design to innovate brands. We excel at each service component. At the same time, we integrate iights from our findings throughout the branding journey to create outstanding traformatio.

With the experience of various aspects of our work to maximize learning and growth, you can grow your career by becoming more specialized in a key business area, or by diveifying your skills across disciplines.

Description of the Position:

Labbrand is looking for a smart and open-minded Brand Strategy Junior Coultant, based in our Shanghai headquarte. You will learn how to develop and maintain a successful brand by rooting the management of the brand in facts, data, information and undetandings. You will assist the strategy projects and are encouraged contributing your own innovative ideas. With the appropriate nurture and reward system, you will be more confident about your career.

Detailed Respoibilities:

Project Operation

-Assist with strategy projects, such as brand positioning, brand architecture, and relevant qualitative and quantitative research etc.

-Perform and implement given analysis independently, euring the accuracy of data

-Conduct desktop research and summarize key findings into a brief report including industry overview, coumer trends review, competitobenchmark audits, etc.

-Work with team to undetand client needs and assist the preparation of reports.

-Coordinate with other departments for cross-department projects.

Requested competencies:

General

-Result and customer oriented

-Strong see of accountability with integrity and trust

-Ability to progress autonomously and strong learning ability

-Collaborative

-Cross cultural seitivity with proficiency in English as well as Mandarin

Strategy Specific

-Bachelor degree or above, major in Marketing Management, Brand Management or related field is a plus

-1 year or above working experience in brand strategy is a plus

-Quality acumen with attention to details

-Logical thinking and capacity for abstraction

-Solution driven

Working at Labbrand:

Through a combination of active mentohip and granting increased respoibilities in various aspects of our work, we encourage you to change things together and be the pionee together.

We offer you continuous challenges at work, and never forget to nurture and reward. You can grow your career in the ways you want - a specialist in a key business area or a generalist across disciplines.