基本资料

职位名称部门经理 (Department Manager)职位编码

所属部门职位级别Administrative & Sales Employees

直属上级店铺经理/店铺副经理直接下属店铺销售、店铺资深销售

职能上级无间接下属

工作地点中国修改版次0

工作条件和特征

评价要素特征描述

工作时间综合工作制

工作场所□ 办公室 √店铺

工作环境符合安全健康标准 √ 是 □ 否

工作危险性涉及接触职业病危害或有不安全隐患的作业 □ 是 √ 否

工作保密性涉及保密信息级别 □ 高 √ 中 □低 (请根据保密级别在工作授权时予以适当考虑)

录用条件

员工的录用条件是指员工就职于公司所应具备的条件或能力，包括但不限于公司《员工手册》中规定的适用于所有员工的一般录用条件，以及满足在招聘时公布的职位要求及下述基本任职资格、胜任下列工作职责以及完成公司相关规章制度要求的业绩指标和标准。

工作目标

Support the optimization of business performance; provide excellent customer service to eure customer satisfaction, through right operation management in the store.

监督并激励销售人员持续连贯地为顾客提供优质服务，从而达到预期的销售目标。协助店铺经理管理店铺的日常营运。

工作职责和内容

编号工作内容和职责考核要点

1Sales Targets Achievements

完成销售目标

？Finalize sales by embodying the brand and utilizing the BV way to sell (see PRIDE Manual)

通过介绍品牌文化及利用PRIDE理论完成销售

？Manage point-of-sale processes including register operation, receiving and processing payments

管理销售进程包括完成销售记录，接收并处理付款

？Support in achieving financial objectives by preparing reports, analyzing variances, proposing corrective actio

通过制作报表，差异分析，给出合理建议来协助完成销售目标

？Follow loss prevention procedures

　　　　预防损耗 Store/Individual Sales Targets

店铺/个人销售目标

2Maximize the business potential of the store

发掘销售潜力，令店铺业绩最大化

？Support the staff on the floor during events and/or daily store activities to maximize business opportunities leading by example, taking care of VIP and Top Clients

在市场活动或日常店铺销售中协助店铺员工在楼面上的工作，给予示范，维护重点客户，以达成销售机会最大化 Store conveion rate

店铺成交率

3Maximize sales by department (category) in line with company strategy

根据公司战略，最大化各品类的销售业绩

？Use effective selling techniques to maximize sales

　使用有效的销售技巧提升销售业绩

？Provide to the SM qualitative custome' feedback on the collection performance

向店铺经理反应顾客对货品的反馈意见Individual sales by dept

各品类的个人销售业绩

4Support to mentor SA in store

协助指导销售人员日常工作

？Give support in mentoring people, give all the information needed and help them to develop their competencies and support the growth

协助指导员工日常工作，给予所需的信息，协助员工提升工作胜任力并不断自我完善

？Give support in leading and conducting regular store morning meetings

协助组织日常早会 Monthly Touch base + Annual performance evaluation

月度及年度绩效评估

5Contribute to build Team working

参与团队建设

？Work in harmony and for the good of the team, collaborate, share information and best practices

与同事和睦相处，互通有无，信息分享，为团队利益共同奋斗

？Give support to your colleagues to improve business

　协助同事提升业绩

？Participant in preparation for new store opening.

协助新开店的准备工作Climate Survey

团队氛围

6Gather data and enter in CRM Data Base

收集数据并录入客户关系资源数据库

？Discover additional information: ask the right questio to custome

通过对顾客恰当的提问探索附加信息

？Explain the value and the benefit of collecting customer information to the client

向顾客介绍收集客户资料的得益

？Eure all client profiles are correct and updated regularly

确保所有客户资料的正确性并及时更新

？Propose action pla

按照客户类型制定合理的跟进计划Addressable clients rate

可回访的客户占比

Data quality

数据质量

7Uphold respect of BV std and procedures

坚守公司的标准和规程

？Contribute to store image:

参与维护店铺形象

？Follow BV standards and guidelines (PRIDE, Visual guidelines, grooming standards, maintenance procedures i.e.)

培训员工按照公司PRIDE、视觉指南、仪容标准、维护程序等的标准正确陈列商品、介绍产品、维护店铺形象

？Eure interior and exterior of store is maintained to company standards

对店铺内外区域的维护达到公司标准

？Maintain a clean and tidy work environment

　　　 维护清洁整洁的工作环境

？Contribute to operation excellence:

参与正常运营：

？Inform SM or ASM about maintenance problems or operational issues

通知店铺经理或店铺副经理有关店铺维修或运营上的问题

？Respect all store administrative duties and legal requirements

　　遵守所有店铺内的行政职责和法律要求

？Be vigilant at all times and to avoid stock loss

　　时刻警惕谨防失货

？Give suggestio for improvement

　　　　 给予合理性改进的建议 Alignment to standards

遵守标准

Internal & External Audit

内外审查

8Efficient Use of the Client Book

确保有效利用客户资料簿

？Working with sales staff to propose action pla based on Client Book analysis

与销售人员一起基于客户资料针对客群制定行动计划

？Monitor proper use of client book and data quality

监管正确使用客户资料和资料完整性和准确性

？Maintain Database updated regularly

定期维护客户数据 Customer Retention

客户回店率

Data quality

数据质量

9Stock Management

库存管理

？Monitor stock organization and flow of merchandise

管控仓库的摆放以及出货

？Eure a see of urgency in the store for immediate reactivity to stock issues

重视库存问题，并及时应对处理

？Optimize store-to-store trafer requests euring the requests of the custome be sent to the stores

优化店铺间转货流程，确保顾客需求发送至店铺

？Eure availability of merchandise and services, maintaining inventories

确保充足的货品，管理库存

？Give effective feedback to Buying team regarding product collection

给予采购部门就个品类系列及时反馈 Stock Movements/% slow move

商品销售量/滞销品的比率

Sell-through

库销比

10Support in knowing the competito

协助了解竞争品牌

？Support in evaluating competito (Read Corporate Analysis, do Mystery Visits and coach SAs on how to do a Mystery Visit)

协助评估竞争品牌：通过掌握可可得的报告数据，对竞争品牌的店铺进行秘密访问，并指导店铺销售如何做神秘访客

？Contribute in developing effective networking across the territory and eure shared knowledge and undetanding of business sector trend in the store

通过积极发展社交网络捕捉业内信息，与店铺员工分享相关信息及业态发展趋势Feedback to Corporate Retail Team

向公司零售团队反馈竞争对手及市场信息

Weekly/ monthly report

每周/每月报告分析

11Build the relatiohip with/new and existing custome

与新老顾客建立良好的关系

？Deliver a memorable retail experience through: initial contact (body language and greeting), assessing the client's needs, make the client dream (romance the product), offering excellent after sales service/follow up

通过主动接触（肢体语言和问候），评估顾客需求，主动提供卓越的售后服务和后续跟进等行为为顾客留下难以忘怀的购物体验

？Cultivate customer relatiohips to stimulate word of mouth and grow client database

维护客户关系得到良好的口碑，并扩充客户数据库

？Develop effective communication with custome in order to discover and manage client desires and surpass their expectatio

通过有效的沟通掌握客户的欲望并超越预期

？Collect the feedbacks from custome on the collection and provide them to the SM

收集客户反馈，及时反映给店铺经理 Customer Retention

客户回店率

12Contribute to deliver excellence in customer service in alignment with PRIDE

运用PRIDE理论为顾客提供卓越的服务

？Collaborate in euring that SA learn and act in alignment with BV service values and standard to develop their see of belonging to the company

确保销售人员掌握并遵循公司服务标准，提升归属感

？Support coaching and monitoring of the store staff on developing excellent customer service in the store

协助指导店铺员工提升客户服务

？Collaborate in identifying current and future customer requirements by establishing trustful rapport with potential and actual custome

协助与现有的和潜在客户建立互信良好的关系，了解当前及潜在的客户需求

？Collaborate in increasing customer satisfaction resolving customer problems/complaints by determining optimal solutio (assuring after sales)

通过协助解决客户问题及以***的方式解决客诉以提升客户满意度 Mystery shopping

神秘访客

Customer satisfaction survey

客户满意度调查