About the Interpublic Group in China
In the fast-changing, challenging China market, clients seek the very best team – connected across all marketing and communicatio disciplines. The Interpublic Group (IPG) delive a unique platform of multidimeional thinking, world-class and China-specific expertise, and excellence in execution that is aligned to our client’s business strategy. IPG includes best-of-class businesses, best practices performance and results-driven measurability in virtually every marketing area, from public relatio and advertising to mobile and search-engine marketing. The Group has over 43,000 employees working in offices in more than 100 countries around the world.
To learn more visit www.interpublic.com.
In 2003 Interpublic realigned a number of its agencies to strengthen individual brands, foster collaboration across agencies and take advantage of operating efficiencies through the implementation of a shared services model. In addition, the aligned brands share services in the areas of human resources, finance and administration and information technology in China.
1. FutureBrand
FutureBrand is a global brand coulting firm offering a full range of strategy, design, naming, launch and implementation services in seven areas – Corporate Branding, Packaging, Digital Branding, Brand Valuation and Measurement, Employee Communicatio, New Product Innovation, and Brand Implementation. FutureBrand is focused on key client industries including technology and communicatio, coumer products, financial and professional services, travel and hospitality, automotive, media and entertainment, healthcare, energy and retail.
See www.futurebrand.com.
2. GolinHarris
GolinHarris is a full-service public relatio firm devoted to building clients' brands and businesses through strong, long-term relatiohips by building trust. Trust helps build confidence, commitment and loyalty with custome, partne and employees. For more than 40 yea, the firm has developed long-term partnehips with some of the best-known and most-trusted brand names and companies in the world, including: McDonald's, Toyota, Dole, Reckitt Benckiser, Sprint, Wm. Wrigley Jr. Company, Kellogg’s, Cotton Council International, Florida Department of Citrus and Nintendo.
See www.golinharris.com.
3. Jack Morton
As the world’s leading experiential brand communicatio agency, Jack Morton Worldwide conceives and executes live events, training, digital media, exhibits and 3-D environments that build brand advocacy with employees and custome. Jack Morton’s client base extends across many industries, with significant presence in pharmaceuticals, banking and financial services, peonal products, compute, telecommunicatio, automotive and entertainment. Key relatiohips include IBM, General Moto, Bank of America, Pfizer, the Home Depot, McDonald’s and Microsoft.
See www.jackmorton.com.
4. Octagon
Octagon is a worldwide leader in Spoohip & Experiential Marketing and employs over 800 people in 60 offices in 22 countries. Part of the Interpublic Group of Companies, Octagon specializes in creating dynamic marketing programs in Sports, Music & Entertainment. Put simply, we build brands through people's passion. As part of the Octagon Group, we offer a variety of specific services including Spoohip Coultancy & Event Creation plus Athletes & Peonalities.
See www.octagon.com
5. Weber Shandwick
Weber Shandwick is the world’s leading communicatio agency. We become the best by having the best people. It attracts and retai the most devoting and brightest staff. Industry leade and pioneering professionals are drawn to Weber Shandwick’s divee practice areas, award-winning cases, and strong client relatiohips such as those with MasterCard, GE, Texas Itruments, Sieme and many othe. Weber Shandwick has also served government clients including Beijing Olympic Bidding Committee, Shanghai Expo Bidding Office, Bureau of Shanghai World Expo Coordination, Shanghai Information Office, etc.
Weber Shandwick offe global career opportunities in every practice area ranging from technology, healthcare, public affai, coumer and corporate. We have global exchange program, outstanding staff reward program, and many other staff retention program. In addition to providing permanent career opportunities within our business, it is possible to gain an iight into agency life through Interhip. Leading univeities in China have been sending journalism related students to Weber Shandwick for interhip. We offer ongoing learning and development opportunity for all of our staff, which is key to developing their level of expertise and making working life more enjoyable and rewarding. No other PR coultancy in China can offer you the range of opportunities you’ll find at Weber Shandwick. Join the world’s number one agency as it leads the industry into a new era of global communicatio.
See
www.webehandwick.com
www.webehandwick.asia
www.webehandwick.cn
6. DeVries PR
DeVries Global, headquartered in New York City, is a recently introduced international public relatio micro-network with offices in Beijing, Guangzhou, Shanghai, Singapore and London (late-summer 2012) that builds upon the company’s longstanding heritage.
DeVries New York (formerly DeVries Public Relatio) is a thoroughly modern communicatio agency that just happe to have been around for more than three decades. With age comes experience – serious publicity chops, strategic rigor and a successful track record of disciplined account management for global markete and iconic coumer brands. But experience is nothing without a hunger for what’s new and next. That’s why the staff at DeVries New York are ravenous coume of pop culture, and deeply immeed in emerging media. With a relatively short client list, the agency is able to keep account staff focused on only one or two clients.
www.devriespr.com